LONDON, UK. September 3rd 2025 – In a time of unprecedented global interest in Korean culture, K-Food is taking center stage, captivating palates and creating new culinary trends worldwide.
Building on this momentum, Jeollanam-do (Young-rok kim, Governor) and the Gwangju Jeonnam Branch of the Korea International Trade Association (KITA, Director, Dong-won Lee) are leading a delegation of six dynamic K-food companies to the 2025 Specialty & Fine Food Fair (SFFF), a premier B2B food and drink event celebrating its 26th year in London.
Scheduled for September 9-10, the exhibition will serve as a key platform for these companies to expand their presence in the UK and broader European markets.
The SFFF, known as “The UK’s Leading Showcase of Artisanal Food & Drink,” brings together influential buyers from across the retail, hospitality, and import/export sectors. The participating Korean companies will each host individual booths to present a diverse range of high-quality K-Food products.
The six companies which are representing Jeollanam-do Branch of the Korea — Bohyang Tea Co., Cookia Co., Ltd, Daedaero Farm Association, Gangjin Rice Cooperative Corporation, Good F&B, and PBW Cooperative —will feature a variety of innovative and traditional Korean items, including:
- Traditional Liquors: Highlighting Korea’s rich heritage in alcoholic beverages.
- Healthy & Tasty Snacks: Offering a modern twist on Korean culinary delights.
- Herb and Blended Teas: Showcasing aromatic and health-conscious beverage options.
- Fruit and Vegetable Beverages: Presenting refreshing and nutritious drinks.
- Healthy Organic Citron Juice: A natural and revitalizing fruit juice.
- Premium Rice: Emphasizing the quality and versatility of Korean rice.
The delegation’s primary goal is to foster direct relationships with local buyers. The companies have planned a series of pre-arranged one-on-one export consultations to discuss potential partnerships. Additionally, they will engage with walk-in buyers to maximize their networking opportunities.
For buyers and industry professionals seeking the next big trend in global food and drink, this is a unique opportunity to discover and sample authentic Korean specialties. We invite you to visit our booths to explore these exceptional products and connect directly with the producers.This participation marks a strategic effort by KITA to support Jeollanamdo-based exporters in their quest to enter new global markets. The fair is expected to be a significant step toward establishing a stronger foothold for these K-Food brands not only in the UK but throughout Europe.